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Create Your Ideal Customer Profile
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Course Content
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Introduction
Module 1 – Your Primary Target Audience
Module 2 – Build Your 5D Ideal Customer Profile (ICP)
6 Topics
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Lesson Content
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Lesson 1 – Gather the Facts
Lesson 2 – Feel Their Pain
Lesson 3 – Explore Their Wants
Lesson 4 – Discover What Matters Most to Them
Lesson 5 – Uncover Their Objections
Lesson 6 – Review Your Data
Module 3 – Put it All Together
2 Topics
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Lesson 1: Validate Your Answers
Lesson 2: Analyze Your Data & Refine Your ICP
Module 4 – What to Do with Your New ICP
Module 5 – Conclusion & Next Steps
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